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Travel Beyond

LUXURY TRAVEL CONSULTANCY / B2C

OVERVIEW

For over 40 years, luxury travel consultancy Travel Beyond has transported their clients to new worlds. From Angola to Zanzibar, the Minnesota-based company specializes in creating custom journeys across the globe, with a strong focus on African safaris. Travel Beyond prides itself on providing unique experiences to its clients, but its brand presence wasn’t living up to the same standard.

We worked with Travel Beyond to refine its entire user experience – from a user’s initial visit on the website to receiving printed travel documents, every detail was accounted for in the rebrand. Stationery, business cards, stickers, email signatures and newsletter templates were revamped to ensure a cohesive brand experience across all touch points. Additionally, we created a brand guide to help Travel Beyond seamlessly roll out and execute the new brand internally and externally.

The new look exudes a high-end, luxury feel that more accurately portrays the Travel Beyond brand, and helps reinforce the company’s mission to create custom journeys that exceed each client’s expectations. As Travel Beyond celebrated its 40th year in business, we couldn’t have been more proud to be part of its monumental event.

Competitor Analysis

Brand Development
Brand Tone/Voice
Logo Standards
Illustrations

Print Collateral

Responsive Website

Itinerary Planner Portal

RECOGNITION

Creativity International Website: Silver

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